Paid Media Manager
- Remote
- Guildford, England, United Kingdom
- £32,000 - £42,000 per year
- Marketing
Job description
Session Media is an award-winning B2B Marketing Agency working with some of the fastest-growing B2B Brands. We’re looking for a Paid Media Manager (Google Ads, Bing Ads & LinkedIn Ads) to join the team. Our ideal candidate loves performance marketing and has strong analytical skills. They also have a creative eye for killer ads concepts. More importantly they are great at communicating the above to clients in a way that's easy to understand.
Day-to-day Responsibilities
- Planning and delivery of large targeted PPC campaigns to tight deadlines and within specified budgets.
- Keyword research projects
- Monitoring the performance of paid campaigns in relation to KPIs and implementing new strategies/tests across a variety of channels including Google Ads, LinkedIn, and Facebook
- Ensuring the right channels are utilised for each client to maximise performance and ROI/ROAS
- Compiling tailored reports for clients showing key insights and performance data, using Google Analytics & our own internal dashboards).
- Auditing Google & LinkedIn Ad accounts
- Analysing campaign performance and identifying opportunities for account growth
- Managing client communications and liaising with internal & external teams
- Identifying account inefficiencies and implementing optimisation tasks
- Implementing site/channel tracking with Google Tag Manager
- Working closely with the Head of Paid on Paid Media strategy
- Working with the digital content team on creative and ad copy.
Benefits
- Remote opportunity if desired
- Private Dental & Healthcare Option
- 5% Pension Contribution
- £600 Phone Allowance (every 2 years)
- Your birthdays off
- Extra Day Holidays Added Each Year (up to 4 years)
- 1 Month Paid Sabbatical (after 5 years of Service)
What's the culture like at Session Media?
- We've been described as "intellectually curious" by clients (really). We like to bring new ideas to the table and put performance at the heart of everything we do.
- We're creative, not commodity - we're experts at what we do.
- We don't believe in waiting two years to be considered for a promotion or pay rise, so we review this every 6 months.
Requirements
- 3-4 years of Paid Media experience
- Proficient knowledge of the full Google/Microsoft suite (Excel/Google sheets preferred)
- Proven track record of Paid Media campaign management (retention and growth preferred)
- Experience with analytics tools (GA4)
- Good analytical, technical, and mathematical ability
- Willingness to learn, research and take initiative
- Excellent time/task and organisational management skills
- Have both an analytical & creative mindset, with a strong eye for detail and the ability to problem-solve
- Great at communication, both written and verbal.
Nice to Have.
- Experience with CRM Systems (Hubspot / Salesforce).
- Meta & Facebook Business Manager Experience.
- Used Unbounce or other landing page software.
- Any marketing qualifications (including online courses)
- Experience using project management tools
Job requirements
Requirements
- UK Based
- 3-4 years of Paid Media experience
- Proficient knowledge of the full Google/Microsoft suite (Excel/Google sheets preferred)
- Proven track record of Paid Media campaign management (retention and growth preferred)
- Experience with analytics tools (GA4)
- Good analytical, technical, and mathematical ability
- Willingness to learn, research and take initiative
- Excellent time/task and organisational management skills
- Have both an analytical & creative mindset, with a strong eye for detail and the ability to problem-solve
- Great at communication, both written and verbal.
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